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Lowell National Historical Park Visitor Study: Summer 1997
Visitor Services Project Report 100
This report profiles Lowell National Historical Park visitors. A separate appendix contains visitors' comments about their visit. One of the study results highlights that 61% of visitor groups are interested in textile demonstrations, 59% are interested in canal-related programs and 46% would like to see craft demonstrations. Ninety-three percent of visitors felt they had a better understanding of the park's national significance as a result of their visit. Additionally, the most common activities were visiting the visitor center (86%), viewing exhibits (66%) and visiting the Boott Cotton Mills Museum (65%).
Introduction -- Methods -- Results -- Visitors contacted -- Demographics -- Area visited/length of stay -- Activities -- Sources of information -- Reasons for visiting -- Travel plans -- Other places visited -- Difficulty locating park -- Difficulty finding way around park -- Interpretive program preferences -- Understanding of national significance -- Visitor services and facilities: use, importance and quality -- Things that detracted from visit -- Perceived level of safety -- Expenditures -- Opinions about fees -- Overall quality of visitor services -- What visitors liked most -- What visitors liked least -- Comment summary -- Additional comments summary -- Additional Analysis -- Questionnaire
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